Internet Marketing Workout #1

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At the start of the month, in our newsletter, we launched the first of our Monthly Internet Marketing Workouts, kindly brought to us by Sally Walker of Walker Media Labs. By her own admission Sally is a bit of a geek!  She likes pressing buttons, messing about with servers, developing new features for applications such as WordPress, [...]

Copywriting for Customers

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Here our resident Copywriting expert Sam Thewlis explains why your web copy should speak directly to your ideal customer. Now before you start thinking I am touting for business, I am not talking about my own customers who come to me for (very good and exceedingly reasonably priced) copywriting, but your customers, and I want [...]

Why you need Website Terms of Use & Privacy Policy

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There are two reasons for including a terms of use on your website. Firstly it provides all the information that you are required by law to provide on your website and secondly, it provides your business with important protections. This is outlined in more detail below. The information that you will need to provide on [...]

10 Top Web Resources for Work at Home Mums

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When you work from home around a family, time is always against you. There are never enough hours in the day to please your kids, your partner and your customers – not forgetting yourself! So when you need answers or inspiration you don’t want to spend ages trawling the internet looking for it For this [...]